Prototyping / MVPs
Idea to a working, clickable product in weeks, not quarters.
CriticalEx · digital studio
Execution is in the details.
We remove the friction between your users and their goals. A small studio that plans, builds and ships software, and sweats how every step feels.
What the Ex stands for
Ex is for
Six words we hold ourselves to on every project, big or small.
Execution
Turning ideas into reality
Experience
Learning through doing
Expertise
Mastering the craft
Exploration
Venturing into the unknown
Experimentation
Testing new possibilities
Excellence
Striving for the best
Services
Four ways to work with us
Start with a prototype, bring us in for the whole build, or just borrow a senior opinion.
Full-stack product builds
Web apps end to end: frontend, backend, infra and deploy.
Automation & AI workflows
n8n, LLM agents and internal tools that remove busywork.
Technical advisory / fractional CTO
Architecture, hiring, process, and unblocking your team.
Process
How we work
Three steps. You see real progress at every one of them.
Understand
We learn your users, your constraints and what done looks like. Then we write it down.
Build
We ship in small pieces you can click, review and push back on. Every week, not at the end.
Hand off
You get the code, the docs and a walkthrough. Nothing stays locked to us.
Have something that needs to exist?
Tell us what you're building and where it's stuck. Thirty minutes is enough to know if we're a fit.
Or email hi@criticalex.com